Who We Are
We’re an ambitious group with diverse expertise in data analytics, statistics, geography, international development, policy, and business. From offices in the U.S., Kenya, and Germany, we take pride in working together to make and keep Fraym best-in-class.
Ben is an expert in development finance, geostatistics, consumer analysis, and African economic and security issues. While working in the White House and at the U.S. Treasury, he advised the President on central, eastern, and southern African nations and architected billion dollar debt relief agreements. As the Global Policy Director at the ONE Campaign, Ben led a team focused on issues like infrastructure, investment, and trade, in addition to health, agriculture, and transparency. He also serves as visiting fellow at the Center for Global Development.
Leticia heads Fraym’s operations and talent development. Originally from Madagascar, she started her career in Paris where she became an expert in building scalable company cultures. Before Fraym, she was the Chief Operating Officer for Europe and North America at forMetris, a data and analytics company that specialized in learning measurement. Prior to forMetris, Leticia managed the European sales and marketing operations for Zend Technologies.
Rob has pioneered the Fraym approach for leveraging the power of various data sources, including survey data and satellite imagery, to identify target populations with a high level of detail. Prior to Fraym, Rob worked at the Center for Global Development, primarily conducting research on mobile phone survey methods and African statistical systems. Earlier, he worked for AidData and started HELP International’s monitoring and evaluation program in Uganda. Rob has a Master’s in Public Policy from the McCourt School at Georgetown University and bachelor’s degree from Brigham Young University.
As the leader of Fraym’s data science team, Swetha has pioneered Fraym’s use of machine learning and artificial intelligence. Her commitment to the use of technology in development took her to Tanzania where she operationalized the use of UAVs and field-tested data collection protocols to improve data quality in agriculture. Swetha also previously worked at the Center for Sustainable Development - Earth Institute on a project to build early warning systems to reduce forest fires in Indonesia. She has a BA in History and International Affairs from The George Washington University, and an MPA from Columbia University in Development Practice where she focused on the application of data science to international development.
Dustin leads sales and customer success for Fraym. His focus is on helping our partners get maximum value from Fraym’s products. He has worked with public- and private-sector customers in over 20 countries. He has led teams focused on sales, research, technology implementation, and product delivery. Prior to Fraym, Dustin was a Director at Development Gateway, where he led business development, partnerships, and research. Earlier, Dustin worked in impact evaluation at Social Impact, managed surveys, and did community development work in Haiti.
Queen has worked to co-found and build several new companies and ventures, including Fraym and Nithio, an energy finance platform for the off grid solar sector in Africa. She has worked on deals in various sectors across Africa, including media, consumer, industrials, and energy. While at the African Development Bank she contributed to the effective implementation of key decisions and strategy to manage a US$25 billion portfolio of public and private sector investments. Queen has worked to provide tailored advice and support to entrepreneurs, project developers, fund managers and corporations operating in Africa.
Bobby is the managing partner at Kupanda Capital, an investment platform established to create, capitalize and scale pan-African companies. Prior to Kupanda Capital, Bobby was Vice President of Infrastructure, Private Sector and Regional Integration at the African Development Bank (AfDB). There he managed one of the largest portfolios in Africa, including more than $25 billion in active projects across 52 African countries. Bobby previously held senior positions at several U.S. government agencies, including the Central Intelligence Agency, National Security Council, Treasury Department, State Department and White House.
Linda has worked to co-found, build and provide legal guidance to several new companies and joint ventures. She provides strategic legal guidance on matters impacting Fraym, and partners with the Company’s senior executives for all corporate transactions, contracts, intellectual property and corporate governance matters. Linda has worked extensively on deals from both the commercial and legal standpoints across various sectors including: consumer, media, industrials and energy. She has worked to provide legal advice and strategic support to founders, fund managers and growth companies operating across Africa and in the United States.
Melissa Persaud is Director of New Business – Global Development at Fraym. In her role, she encourages development implementers and donors to integrate predictive analytics and data in their everyday decisionmaking. Personally, Melissa has a passion for program design and implementation, mobile for development (M4D), and financial inclusion. She holds a MPA in development practice from the SIPA at Columbia University and a BA from Lafayette College. Melissa is also a Returned Peace Corps Volunteer (Cameroon ’11-’13) and is currently based in Washington, D.C.
Rachael is a growth marketer focused on demand generation and brand awareness for Fraym. With over 15 years of experience leading comprehensive marketing initiatives for a variety of organizations, she possesses an in-depth understanding of each phase in the process including strategy, identity, messaging, product development, and go-to-market planning. Her approach is data-driven, and focused on finding innovative ways to drive engagement, disseminate messaging, and turn customers into brand loyalists. At Fraym, she manages international campaigns—often telling stories of collaborative successes with partner organizations.
As the Energy Sector Lead at Fraym, Jackie helps off- and on-grid companies optimize sales and operations using geospatial data. For over a decade, Jackie has been instrumental in advocating for organizations both in the public and private sector in Eastern Africa. With a background in geographic information systems, she has an in-depth understanding of how geo-analytics can help companies recognize opportunities and risks, and improve decision making. Prior to joining Fraym, Jackie worked with Esri Eastern Africa, Ramani Geosystems, and Map Intl. Jackie has a BSc in geospatial engineering, GIS, and cartography, and holds a MS in GIS and remote sensing.